A powerful story leaves nothing out. Strong emotional characters, powerful images and crisp sounds draw us into the lives of others and educate us about them, ourselves, and the world.

Criticalends Productions does everything necessary to tell a powerful story. Producing, Researching, Reporting, Photographing (Stills and Video), Editing, and Promoting. Every aspect contributes to the power of the story and so every detail must be executed perfectly in order to grab the attention the story deserves.

You should feel as if you were there as the story unfolded. You should understand the impetus behind the story and the significance of it.

We seek to discover, to stimulate, amaze, and bewilder while learning about the people of our world, and discovering the lives they live.